We build award-winning brands.

We don’t just design products—we build brands and businesses that make an impact and inspire innovation. hone.pd is your full-service product design partner, taking you from idea to on-the-shelf.

 

We bring your vision to life.

 

Our Awards demonstrate our understanding of the importance of great design in making products successful in the market.

We make the complex, simple

As product design and engineering experts, we take products from ideation to production and sales with our deep understanding of manufacturing. Based on your project, our end-to-end product design service includes:

Design

  • Project planning & feasibility
  • Research
  • Design & engineering
  • Regulatory compliance
  • Intellectual property
  • Manufacturing support
  • Branding & packaging design

Manufacture & Supply

  • Factory selection
  • Tooling & commissioning
  • Production
  • Quality control
  • Logistics & delivery
  • Distribution

Distribution

  • Logistics management
  • Product management
  • Consumer product manufacturing
  • Premium product marketing & sales

Customised pricing and services

With your input, business structure and proposed project in mind, we develop a pricing structure for our design services based on the following criteria:

  • Your budget
  • Project scope
  • Quantity and complexity of the product
  • Business and distribution model
  • Additional services such as branding and packaging

Depending on your project, our flexible services range from just design to full manufacturing support.

 

Design only services

Whether you are designing a product for a customer, innovating a current product, or working on a business-to-business solution, we ideate, design, and create the manufacturing specification documents for your product under this model.

Design and manufacturing support

We offer design services and manufacturing consultation. You work with your own manufacturer while we provide advice and support during the manufacturing process as required.

Supply agent

This plan provides design services and our specialised supply service to find and qualify an appropriate factory or group of factories and manage the manufacturing and logistics processes. We take a percentage of the manufacturing costs and complete the stages of work required to find the right supplier and ensure your products are delivered.

Our experience

With our talented team of designers and engineers, here are a few examples of our retail projects and clients.

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Lulu Bib: Launching a Thriving E-Commerce Venture through Unique Kid’s Product Design

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Dermal Hub Halo: Protective and Fashionable Sun Visor.

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Koala Dummy: Thoughtfully Designed Anti-Reflux Baby Soother

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LOBO Footwear: Meet the World’s Most Versatile Shoe. 

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Sandy Snoot’s Life Jacket: Premium Australian-made Funky Dog’s Life Jacket

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StayTray: Reusable Drinks & Beverage Tray.

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Our process is built on collaboration. 

We’re as invested in your success as you are, making the most important part of our partnership the beginning. We take time to learn about you, your business, and your goals to determine your project's best and most cost-effective strategy.

Since each client and project is different, our process is flexible and custom-built to your specific requirements. Here’s an overview of how we approach each project. 

Step 1: Research and planning

We conduct competitor research to identify opportunities. We may also conduct existing IP research and standards applicable to create robust product requirements to meet your goals. This allows us to plan your project delivery.

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Step 2: Concept & detailed design

We then move into designing the product and commencing with potential concept solutions for evaluation. The concept direction, considering factors such as cost, features and feasibility, is taken into detailed design with your feedback.

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Step 3: Prototyping & iteration

We then create prototypes for testing, evaluate them against the product requirements, and improve them via an iteration cycle. This is critical to creating a product that meets your objectives and performs as desired.

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Step 4: Manufacturing specifications and setup

With our iteration cycle satisfying our test criteria, we finalise our manufacturing documentation, which captures the product specifications in detail. We can then work with the factory for manufacturing setup, including tooling creation, off-tool sampling, and reviews.

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Step 5: Production and compliance

Samples are used for final testing and product compliance checks as required. From here, we go to production and support the factory during this process. We support your product goals further by setting up dupro (during production) and pre-shipment inspections of the products as appropriate

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Step 6 Logistics

As an end-to-end service provider, we can also manage logistics, resulting in landed goods ready to sell in your warehouse.

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Branding & launch services

In addition to product design, branding, marketing, and other promotional products and services can be included in your project scope.

Branding services encompass graphic design, product or brand name creation.

Packaging design includes unique packaging (we’ve won awards) and barcodes. We can also liaise with the product manufacturer to have items packaged.

Additionally, we can source and supply white-label products and private-label goods.

Content creation and website development can also be included to support your launch through our referral partners.

Sustainable design 

62% of Australian consumers are willing to pay more for environmentally friendly or sustainable products.

As part of our design process, we can analyse your industry's and competitors' environmental standing and provide recommendations for marketable eco-implementations for your product.

We can also deep dive into your product area to quantify the impacts and benefits of your product with a life cycle analysis, exploring appropriate supply chain partners and your pathway towards green credential certification.

Resources for Startups

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Intellectual Property Protection

Understanding the Different Types of Intellectual Property... Both Australian federal legislation and common law safeguard intellectual property rights...

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10 Tips for Designing a Best-Selling Product

In this article, we’ll explore ten essential tips for designing a best-selling product that not only fulfils a need but also resonates with your customers...

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Why You Need a Product Design Engineer

A product design engineer is responsible for manoeuvring a product through every phase, from conceptualisation to its eventual end-of-life...

Let's get started

Contact us here.

We’ll book a call with you to discuss your project overview.

If it’s a good fit, we’ll schedule a discovery call meeting to learn more about you and your goals.

From here, we’ll develop a project plan based on our discussion to kick off the project.