Ecobirdy produce a line of children’s furniture with a unique twist, that is, it’s 100% recycled. The line uses a new recycled material developed in house called “ecothylene”, which gives the furniture its unique Terrazzo look.
Ecobirdy, furniture collection source: ecobirdy.com
By creating this material and “giving old plastic a new life, our [Ecobirdy’s] aim is to free our ecosystem from its pernicious impact”. The recycled plastic is created without the addition of any pigment or resin by sorting it into similar base colours creating a signature dappled aesthetic.
Rhino Lamp (strawberry) source: ecobirdy.com
The development of Ecothylene has gone hand in hand with the brand creating their own collection and recycling system to close the loop on waste. The toy recycling and furniture production is all done within Europe. This offers the added benefit of reduced transport miles when selling to their European clientele rather than the common international shipping of mass produced items from Asia.
Closing the loop with plastic toys and turning them into furniture is a great opportunity to teach kids about the circular economy, a principal by which materials that are brought into production get reused indefinitely instead of being disposed of and heading to landfill.
Charlie Chair (strawberry) source: ecobirdy.com
Providing a clean planet with a sustainable future is the best gift we could give for Christmas although it is a little difficult to wrap up and place under the tree. We can at least ensure that we recycle or better yet hand on the inevitably forgotten toys a few months from now when they’ve become disused.
If this article has interested you and you’d like work on your own products get in touch with us at Hone Product Design.